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Author
Language
English
Formats
Description
Coke's insatiable thirst for resources shapes the company and reshapes the globe in this absorbing history.
Coca-Cola's success in building a global empire out of sugary water drew on more than a secret formula and brilliant advertising. The real secret to Coke's success was its strategy, from the beginning, to offload production costs and risks onto suppliers and franchisees. Outsourcing and a trim corporate profile enabled Coke to scale up production...
2) Coca-Cola
Author
Accelerated Reader
IL: MG - BL: 4.5 - AR Pts: 1
Language
English
Formats
Description
Offers information about the Coca-Cola Company, including its founder, growth and change, beverage brands, and worldwide charitable projects. "Engaging images accompany information about Coca-Cola. The combination of high-interest subject matter and narrative text is intended for students in grades 3 through 7"--
Author
Language
English
Formats
Description
For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company - and of the colorful cast of hustlers, swindlers,...
Author
Language
English
Formats
Description
Ever since its "I'd Like to Teach the World to Sing" commercials from the 1970s, Coca-Cola has billed itself as the world's beverage, uniting all colors and cultures in a mutual love of its caramel-sweet sugar water. The formula has worked incredibly well, making it one of the most profitable companies on the planet and Coca-Cola the world's second-most-recognized word after hello. However, as the company expands its reach into both domestic and foreign...
Author
Series
Accelerated Reader
IL: MG - BL: 5.1 - AR Pts: 1
Language
English
Formats
Description
In this title, unwrap the life of talented Coca-Cola Inventor John Pemberton! Readers will enjoy getting the scoop on this Food Dude, beginning with his childhood in Georgia. Students can follow Pemberton's success story from his early days in the Confederate Army to his work in medicine after the Civil War and his invention of Coca-Cola. Pemberton's family life and the sale of his secret recipe are also highlighted. Engaging text familiarizes readers...
Author
Series
Accelerated Reader
IL: MG - BL: 5 - AR Pts: 1
Language
English
Formats
Description
"In this title, unwrap the life of talented Pepsi-Cola inventor Ca leb Davis Bradham! Readers will enjoy getting the scoop on this Food Dude, beginning with his childhood in North Carolina. Students can follow Bradhams success story from his early days as a pharmacist to his introduction of Pepsi at his drugstore soda fountain. Bradhams family, education, and later years are also highlighted. Engaging text familiarizes readers with topics of interest...
Author
Series
DHHS publication volume no. 96-109
Publisher
U.S. Dept. of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health
Pub. Date
[1996]
Language
English
Series
Publisher
CNBC
Pub. Date
c2009
Language
English
Description
"It's a 67 billion dollar empire that sells its products in 206 countries and in the farthest reaches of the globe. But despite being the number one beverage company in the world--and the most iconic enterprise in the history of American business--Coca-Cola is battling new competition and fighting to maintain its supremacy on its home ground. This CNBC Original pulls back the curtain on the planet's most recognizable brand and takes viewers inside...